Here you’ll find answers to common questions our clients ask. Start by selecting one of the links below. If you don’t see what you need – call or contact us online.
- What type of products and services do you provide?
- How do I go about getting a quote from you?
- How should I prepare my print-ready design files?
- What is a proof and why is it important that I look at it?
- What’s the difference between Offset and Digital Printing?
- What is variable data printing?
- What is a Pantone color?
- Why do the printed colors look different from the colors on my screen?
- Is white considered a printing color?
- What is a bleed?
What type of products and services do you provide?
We are a full service printing shop and offer a wide range of products and services. This includes graphic design, digital printing, offset printing, finishing and binding services, and more! To see a full listing and description of what we can offer you, click here.
How do I go about getting a quote from you?
Well, since you are here, we would suggest you use our online quote request form. Otherwise, the best way to ensure that we get all the information necessary to do an accurate quote is to give us a call and talk with one of our customer service representatives. Or you may email our estimator directly at firstname.lastname@example.org.
How should I prepare my print-ready design files?
• Save as print-ready PDF
• Include .125″ bleeds and crops
• Embed all images (if InDesign or Illustrator file)
• Convert all text to paths/outlines (if InDesign or Illustrator file)
• Resolution should be set to 300 dpi*
• Set document to CMYK, not RGB
*Pictures and graphics pulled from the internet are often low resolution, typically 72 dpi or 96 dpi. Avoid these graphics, as they will appear pixilated and blocky when printed.
Also note that you should save all photos in CMYK mode, not RGB mode when possible. Images saved in RGB mode may not print properly. If you are unable to save your image in CYMK mode, please let us know.
View our file submission requirements here >
What is a proof and why is it important that I look at it?
In printing terms, a proof is a one-off copy of your document after all modifications and printing setup processes have been completed. It is your last and best opportunity to make sure that the print job comes out the way you want. By carefully inspecting the proof, you can help us assure an accurate, flawless delivery of your print job on the first run.
What’s the difference between Offset and Digital Printing?
|DIGITAL PRINTING||OFFSET PRINTING|
|Print Quality||High Quality||Photo Quality|
|Turnaround Time||24-48 Hours||5-7 Days|
|Variable Data Options||Yes||No|
|Paper & Ink Choices||Good Range||Wide Range|
|Color Matching||Good Accuracy||High Accuracy|
Not sure what’s best for your project? We work with you to determine the best print method for your project. We can also help you decide on proper sizing, paper types, and effective design solutions.
What is variable data printing?
Variable data is a form of digital printing using special software that allows you to acknowledge your customers as individuals with personalized greetings and offers, including custom elements such as text and graphics.
Variable data printing is mainly used for direct marketing, customer relationship management, advertising, invoicing and applying addressing on self-mailers, brochures or postcard campaigns.
What is a Pantone color?
The Pantone Matching System (PMS) is a color reproduction standard in which colors all across the spectrum are each identified by a unique, independent number. The use of PMS allows us to precisely match colors and maintain color consistency throughout the printing process.
Why do the printed colors look different from the colors on my screen?
In short, printers and monitors produce colors in different ways.
Monitors use the RGB (red, green, blue) color model, which usually supports a wider spectrum of colors. Printers use the CMYK (cyan, magenta, yellow, black) color model, which can reproduce most—but not all—of the colors in the RGB color model. Depending on the equipment used, CMYK generally matches 85–90% of the colors in the RGB model.
When a color is selected from the RGB model that is out of the range of the CMYK model, the application chooses what it thinks is the closest color that will match. Programs like Adobe Photoshop will allow you to choose which color will be replaced. Others may not.
Is white considered a printing color?
Not typically. Because white is the default color of paper, it is simply recognized as the absence of any ink. However, when using colored paper, white ink may be used if any text or graphic requires it (additional fees apply).
What is a bleed?
When we print products such as business cards and postcards, we do not print on paper of that size. Typically, we will print multiple on a sheet and then trim each individual product to its final size. The bleed is the extra margin on a print product that is trimmed off when the product is cut to its final size. “Bleeds” means that the color and graphics “bleed off the page” to ensure continuity of the color to the edge of your product.
Due to the nature of the trimming process, there is a slight variance within or beyond the trimming line. As a result, the product may have a white edge, or a portion of the artwork from the surrounding jobs. Thus, we require a bleed on each individual product so that when the product is trimmed, there is an extra margin to prevent imperfections.